2011年9月7日

Chanel Where The Real Fashion Lives

She was born as Gabrielle Bonheur Chanel in 1883, she established her reputation as a meticulous fashion couturier, she has experienced several relationships, her company became a global leader in fragrance making and marketing in the 1990s.

How can we describe this kind of lady who opened a shop on the ground floor of Etienne Balsam’s apartment in Paris—the beginnings of what would later become one of the greatest fashion empires in the world ,who established new designs and revolutionized the fashion industry by going "back to basics", incorporating elegance, class, and originality, who can be regarded as a legend?

Yes ,this lady is CoCoChanel .I’ve seen a lot articles written about CoCo Chanel together with several movies ,and I have my own interpretation about this amazing lady in my mind which will perhaps be shown in the later other articles, because it hasn’t been well composed yet . But as CoCo Chanel ever said “Fashion is not something that exists in dresses only. Fashion is in the sky, in the street, fashion has to with ideas, the way we live, what is happening.” Chanel tells us what real fashion is, and in my point of view that’s exactly the soul of this brand.

Chanel is also known for its quilted fabric and leather which also has a "secret" quilting pattern sewn at the back to keep the material strong. It was inspired by the jackets worn by jockeys. This material is used for clothing and accessories alike. Unparalleled material quality together with unparalleled design make Chanel an unparalleled brand.

The whole world have enough reason to believe that Chanel, this unparalleled brand has the ability to lead the world fashion trend. Coco Chanel ever said that “A fashion that does not reach the streets is not a fashion.” We are all looking forward for the day when fashion has really reached our neighborhood streets. While to some of us, the sense of style comes naturally, for many others it takes quite a while to figure it out. Personal style is mostly about understanding and acceptance of your body and personality type. I do hope some day, when we walk along the street, we can see the scene that every woman has her own personal fashion style. Chanel’s experience has told us that we should live our own life ,unique or common, that doesn’t matter, the real matter thing is you have to have your own style.

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